Nike And Adidas Compete In The Form Of The Three Picture You Have Made Clear.

The three picture summarizes the fifteen years of competition between Nike and Adidas.

In the early twenty-first Century, the two major sports brands were evenly matched.

In 2001, the current CEO Herbert Hainer took office, and in 2003 he launched a popular brand new Y-3 with the famous Japanese fashion designer Yamamoto Teruji (YohjiYamamoto). In the same year, Nike signed a "first year student" with a contract of $93 million and $45 million respectively.

and

And the acquisition of CONVERSE, plus the previously acquired Hurley and Starter, is expected to total $450 million.

2006-2010

In 2006, Mark Parker (Mark Parker) came to Nike CEO. In the same year, Adidas bought Reebok for $3 billion 800 million. In second years, Nike signed Kevin Durant (Kevin Durant) with a contract of 60 million dollars. In 2008, Nike bought the British football products manufacturer UMBRO, and then signed Derrick Rose (Derrick Rose). At the end of this period, 2010 was very proud of its total revenue of 19 billion dollars.

At this stage, Adidas is slowly completing its tasks compared with Nike.

2011-2015

2011

The brand new Slogan: Adidas Is All In was launched in second and used Primeknit technology for the first time in running shoes. In the same year, in addition to selling UMBRO, Nike also introduced Yeezy 2, Flyknit light running shoes and Roshe Roshe created by designer Dylan Raasch. After that, the pair of running shoes became red rapidly after being popular by fashion street vendors. Until 2015, Adidas used the annual horn of the flagship running shoes to fight back the horn, and co operated with the rap superstar Kun ye to release the Adidas.