The Secret Of Children'S Clothing Monopoly: Business Master "Make Money With Love"

Fashion show has attracted people's attention. Nowadays, children's clothing is of fashionable style, and the price of a children's clothing is often cheaper than that of adult clothes. The reason is that the living standard of every family has been raised.

Ma Jun, Beijing people, who originally made adult clothes, saw the business opportunities in children's clothing. 3 years ago, a children's wear store was opened near Beijing Zizhu.

Although there are many business opportunities in the children's clothing store, the competition is fierce. For this reason, Ma Jun, relying on his years of experience in clothing distribution and opening from a small shop, has adopted corresponding strategies: 1., develop members so that he can attract and develop a certain customer base, and at the same time, when he comes to new products.

Customers can be informed by SMS in time.

2. goods or reservations, such services can meet the special needs of customers, and some are designed by customers themselves.

3. deliver goods to the door. Whoever needs a customer within the Fourth Ring Road can deliver it free of charge.

These services are unique in their peers.

Ma Jun believes that the biggest selling point of children's clothing is the fashionable style and the trend of color. Therefore, whenever he is free, he will go to the major clothing markets in Beijing to find the source of the goods. Occasionally, he will bring his 5 year old son to find the feeling together, because the most taboo thing for children's clothing is to choose their colors only according to their own preferences, and have a certain sensitivity.

Before the arrival of the peak season, we must have a clear idea of the fashion trends of children's clothing.

The Malaysia army also has its own set, such as putting up some popular colors and styles in the most conspicuous places, and putting some small toys and small stickers on the underside of the clothes. These are specially designed for children. Ma Jun said that he was making money by making money with his business. The simple business relationship would make his business more and more die. For example, a 97 yuan dress, the customer gave 100 yuan. If you directly asked the customer for 3 yuan, it would make people feel very stiff, so it would be more direct to give children a small toy worth more than 3 yuan, so that children like it, parents feel the value and trust with them. Next time they will come back again. In addition, shop display.

Over the past 3 years, Ma Jun's children's clothing store has grown larger and larger.